NewsLetters (40)

24 Resolutions for 2011 - By Samir Elias Zehil - ( Friday, December 30, 2011 )

24 Resolutions for 2011 

1. Do listen to your spouse
2. Do make a will (Remember the plane crash)
3. Teach your children to handle money responsibly
4. Don't have credit cards, debit cards are just as safe
5. Don't lend money to relatives or friends, it damages relationships, and more hurtful than fruitful
6. Don't co-sign a loan, it's like borrowing it yourself
7. Leave everything you touch better than you found it
8. Be the most positive person in every room
9. Wear your heart on your sleeve, when people see you're real, they'll fall in love with you
10. Be authentic versus plastic
11. You can use the word "I".. Eventually you're the only person who can use it
12. Be bold with business issues and soft with your loved ones
13. Own beautiful things but don't let them own you
14. Plan if you'll live forever but live as you'll die tomorrow
15. When posing for a photo, assume that the only people who are going to see it is your boss or parents, or even the admission dean
16. Life is too short not to order fries
17. Never date a man who's impolite to waiters
18. If you love someone, say it
19. Learn to cook one thing really well
20. You don't have to win every argument, agree to disagree
21. It's ok to let your children see you cry
22. Use the nice sheets, wear the fancy lingerie, eat with the expensive plates, don't save them for a special occasion.. It may never come 
23. Know that what others think of you is none of your business
24. When you lose, don't lose the lesson


Opposite Words - ( Wednesday, July 06, 2011 )

Opposite Words

An Oxymoron Is Usually Defined As A Phrase In Which Two Words of Opposite Meaning Are Brought Together...
Here Are Some Funny Oxymorons:

1. Clearly Misunderstood

2. Exact Estimate

3. Small Crowd

4. Act Naturally

5. Found Missing

6. Fully Empty

7. Pretty Ugly

8. Seriously Funny

9. Only Choice

10. Original Copies

11. And the Mother of all: Happily Married

Social Media Conference - ( Friday, February 25, 2011 )


The exponential growth of digital marketing, smartphones and social media presents new and exciting opportunities for growing your brand and business through customer dialogue.

To understand what this means for your business and how you may benefit, Mediacodex has partnered with Wydner to bring to Lebanon "Social Media: How to Capitalize on Its Potential".

Monroe Hotel Date: 25th February 2011

Time: 3:30pm to 6:30pm

Venue: Monroe Hotel

Register free: By email
Register via Facebook


Who Should Attend:

Everyone and Anyone interested in learning how to harness the power of digital marketing, geolocation marketing and social media to expand the reach and impact of your brand. This includes:


  • Chief Executive Officers
  • Chief Marketing Officers
  • Chief Branding Officers
  • Business Owners

  • VPs, Directors and Managers of:
  • Marketing
  • Branding
  • Business Strategy
  • Customer Relations
  • Social Media
  • Public Relations
  • Social Media Assistants
  • Online Community Managers
  • Social Media Strategists
  • Business Development
  • Word of Mouth Marketers
  • Community Marketers
  • Media sales
  • Agency Account Managers
  • Entrepreneurs

    Top 10 Reasons to Participate:

    1. You will get a comprehensive overview of social media tools and latest trends.
    2. Think strategically about social media.
    3. Learn how to align your business goals with your digital marketing strategy.
    4. Receive practical understanding to build and grow your social media strategies.
    5. Pertinent case-studies: what works and what doesn't.
    6. The logistics implications of setting-up a social media strategy.
    7. Network with thought-leaders in the marketing, PR and communication fields.
    8. Learn how to start measuring your social media return on investment.
    9. Optimize your current and future social media marketing campaigns.
    10. Extensive questions-&-answers session


    Keynote Speaker

    Wahyd Vannoni will present a 3-hour interactive session.

    This will include case-studies, overview of key social media and mobile marketing platforms, how to harness their potential and interactive question and answer sessions.

    Wahyd has more than 15 years experience in media, corporate communications, digital marketing and social media.

    He teaches digital marketing and communication skills at Hult University's Master of Business Administration programme. Click here for a full profile.

    Contact us for specific requests

    10 Brain Destroyers - ( Saturday, March 27, 2010 )

    10 Brain Destroyers

    1- No Breakfast: People who do not take breakfast are going to have a lower blood sugar level. This leads to an insufficient supply of nutrients to the brain causing brain degeneration.

    2- Overeating: It causes hardening of the brain arteries, leading to a decrease in mental power.

    3- Smoking: It causes multiple brain shrinkage and may lead to Alzheimer disease.

    4- High Sugar consumption: Too much sugar will interrupt the absorption of proteins and nutrients causing malnutrition and may interfere with brain development.

    5- Air pollution: The brain is the largest oxygen consumer in our body. Inhaling polluted air decreases the supply of oxygen to the brain, bringing about a decrease in brain efficiency.

    6- Sleep deprivation: Sleep allows our brain to rest.. Long term deprivation from sleep will accelerate the death of brain cells..

    7- Head covered while sleeping: Sleeping with the head covered increases the concentration of carbon dioxide and decrease concentration of oxygen that may lead to brain damaging effects.

    8- Working your brain during illness: Working hard or studying with sickness may lead to a decrease in effectiveness of the brain as well as damage the brain.

    9- Lacking in stimulating thoughts: Thinking is the best way to train our brain, lacking in brain stimulation thoughts may cause brain shrinkage.

    10- Talking Rarely: Intellectual conversations will promote the efficiency of the brain



    President Lyndon Johnson advice - ( Saturday, September 19, 2009 )

    President Lyndon Johnson’s advice

    President Lyndon Johnson, Long before he became President, had his own formula to build & maintain relationships:

    1. Learn to remember names. Inefficiency at this point may indicate that you have no interest in others
    2. Be a comfortable person: Be the kind of person where people can discuss with you all subjects.
    3. Don't be a know-it-all: No one enjoys a know-it-all, ask questions, and be impressed by others.
    4. Never miss an opportunity to say a word of congratulation upon anyone's achievement, or express sympathy in sorrow or disappointment.



    SAY 365 NO (Lebanon suffer from that) - ( Saturday, August 29, 2009 )

    SAY 365 NO (Lebanon suffer from that)

    Not saying NO is one of the big social problems that we experience in our culture.

    Some people prefer to hide like thieves, vanish, turn off their mobiles, not opening their doors and even lie than to say NO!

    You can say NO as the key word for more sovereignty and self-respect

    Say No more often through 3 ways:

    1. Give more time to consider or let me think about it, and I'll call you back in an hour then call back and say NO politely and clearly without justification. The time you take to think about it and the fact that you honor your commitment to call back make your response seems less blunt

    2. I value you so much, there is no one I would rather do that with than you, but this time I have to say NO!

    3. Hmm NO This is the best method in the end. If you mean NO, then say NO. Say NO with a definite tone of voice and look the other in the eyes, otherwise you make it look as though there is room for negotiation. Do not add any justification.

    Health... - ( Saturday, July 18, 2009 )


    The first secret of health and long life is to maintain proper weight.
    There is a simple five-word formula for weight control: Eat less and exercise more.
    The second secret of superb health is to follow a proper diet.
    When researchers examined the diets of Olympic athletes from more than 120 countries, they found they all had three things in common:

    - They drank lots of water
    - They ate lots of whole-grain products (foul, hommos, moujadra).
    - They avoided the three white poisons: sugar, salt, and white flour.

    The third secret of superb health is proper exercise.
    You can get your 200 to 300 minutes of exercise each week by walking, biking, jogging, and swimming. You can get your quota of hours and minutes on a treadmill or on a stationary bike

    The fourth secret of superb health is proper rest and relaxation.
    - Take at least one full day off from time to time. On this day, you discipline yourself to do absolutely nothing associated with work.
    -  Relax completely.
    - Refuse to read, make phone calls, work on your computer, or catch up with your assignments or responsibilities.

    There is no sin in the pursuit of Nothingness!!
    Take mini-vacations of two or three days whenever possible to spend time with the important people in your life.
    The more rested you are, the brighter, sharper, more alert, and more productive you will be at work and in every other area of your life.
    The fifth secret of superb health is to avoid smoking.
    Smoking is probably the worst thing you can do to your body. Smoking has been associated with thirty-two different illnesses, ranging from cancers of the nose, throat, larynx, lungs, esophagus, and stomach to arterial sclerosis, heart disease, diminished brain functioning, osteoporosis, and gingivitis (a deterioration of the gum tissue that leads to foul breath and rotten teeth).

    The six secret of superb health is to control alcohol consumption.
    An enormous number of physical, mental, and social problems are caused by excessive alcohol consumption: family arguments, traffic accidents, and cirrhosis of the liver...

    97% of People are BTNA - ( Saturday, June 27, 2009 )

    97% of People are BTNA

    Are you a BTNA (Big Talk No Action) person?

    There is inconvenience in every change, whether it is positive or negative.


    The first major block is called homeostasis. Homeostasis means trying to remain consistent with the familiar, with what has been done in the past.
    It is staying in your comfort zone and resisting anything new or different. Homeostasis is usually demonstrated by a person who only feels comfortable with the tried, with the way things have always been done.


    A person manifesting this homeostatic impulse tends to feel tense and uneasy about change, or even about the thought of change.
    You can overcome the tendency towards homeostasis by first admitting it in yourself, second, by doing extra efforts to move out of your comfort zone by trying something new.


    The fear of failure is usually demonstrated by procrastination (wasting time) and indecision, by delaying and putting off, and by seeking out the opinions of more and more other people before acting.
    An obsession with gathering facts and research often indicates a deep down fear of making a mistake. It's often called paralysis by analysis.

    Four powers uncovered - ( Saturday, April 04, 2009 )

    Four powers uncovered

    Four Kinds of Power

    The first is expert power
    When you are recognized as being very good at what you do, you acquire greater power. With expert power you attract the respect and attention of the important people in Your organization.

    The second type of power you can develop is personal power
    This form of power comes from being liked and respected by the People around you. The most people like you, People listen to you and are open to your suggestions and ideas. This type of power is often called "emotional intelligence." ultimately the highest paid ability in our society.

    The third type of power position power
    It is the power with the job title. Position power includes the ability to fire and hire To reward and punish. There are many unpleasant and incompetent people with position power who got it for reasons other than their ability to get the job done quickly and well or their ability to get along well with others. Perhaps the best type of power.

    The fourth type is ascribed power.
    When the people around you willingly, grant you authority and influence over them because of the person you are. You attract this power to yourself by being very good at what you do and, at the same time, by being liked and respected by the people around you.

    Six Golden rules for couples - ( Saturday, November 29, 2008 )

    Six Golden rules for couples

    The first rule is that similarities attract. You will always be the happiest and the most compatible with another person whose interest, tastes and values are similar to yours.

    The first area in which similarities are necessary in marriages, and relationships, is in attitudes toward money-how it is earned, how it is saved and how it is spent.
    The second area is attitudes regarding children-whether to have them, how many, and how to raise them. The third is attitudes toward sex. The fourth is religion, and the fifth is attitudes toward political and social issues.

    Attitudes toward people, social activities and how to spend leisure time are also important measures of compatibility. Similarities attract in spiritual areas as well, and this area can sometimes be more important than any other.

    In each case, you will be most happy and most compatible with a person whose fundamental beliefs and values in these areas are most similar to your own. Most unhappiness and disagreements in marriages and relationships come down to fundamental disagreements about these basic issues of life.

    The second rule for success in relationships is that opposites attract but only in temperament. Nature always demands balance and harmony. And balance is most necessary in the temperaments of two people who have come together as one.
    There is a simple test of compatibility you can apply to your intimate relationships. It is called "the conversation test."  In a relationship in which you are temperamentally compatible with another person, there will be an easy ebb and flow of conversation.  

    Chew your words before saying them - ( Saturday, July 05, 2008 )

    Chew your words before saying them

    Be careful of your words use

    The following reminds me when my grandmother used to wake me up to ask me "Are you
    sleeping well" ?

    There are sentences we say frequently to our customers, friends, parents that are
    nonsense, meaningless or words to fill blanks only!

    Try to avoid the following:

    1. " Let me be honest with you"

    What the other person can interpret silently is that everything else is less than
    I know it isn't, but the subtle message you are sending is 'only' this is true, the
    rest is BS.

    2. Another major mistake.  When you say to a person:

    "Do you understand?"

    You are implying that they are stupid and you are doing a great job of
    explaining."  Instead, ask the person, "Have I made myself clear?"  If they are not
    getting it - it is not because they are stupid - it is because you are not doing a good enough job
    explaining it.

    3. How about one more? Someone walks into your office and says:

    "I don't mean to interrupt." 

    Of course you do, because you just did.  Say instead, "May I interrupt?"

    Be careful of your words use

    Business is the people and people are the business - ( Saturday, June 14, 2008 )

    Business is the people and people are the business

    The purpose of a business is to create and keep a customer.

    According to Dun and Bradstreet, the three most important reasons for business failures are lack of sales, lack of sales & lack of sales

    No matter what your official title is, you are a salesperson for yourself and for your company, you are the mirror and the ambassador, you do sell all the way.

    There are things that retain and preserve customers much more than marketing and advertising campaigns:

    1. When we under promise & over deliver
    2. When we return all calls systemically
    3. When we deal with every customer like she or he was the first and the last our company will ever get
    4. When we call our customers by name
    5. When we ask our customers what they like least in our company
    6. When we know the fact that every satisfied client tell 7 others, and dissatisfied ones tell 11!
    7. When we don't make the customer feel that he is less important than other important clients (normal greeting vs. great greeting)
    8. When we do the client's interest before ours, because this is where our interests lie
    9. When sometimes we don't service to our customers for now to sell them better later on When we tell the truth, because it's easier to remember

    You must know what your customers think and talk about you and your company when you are not there.

    Rejection - ( Sunday, June 01, 2008 )




    The fear of failure is the single greatest obstacle to success in adult life. Taken to its extreme, we become totally pre-occupied with not making a mistake.

    The experience of the fear of failure is in the words of "I can't, I can't." We feel it in the body, starting at the solar plexus and moving up to the rapid beating of the heart, rapid breathing and with a tight throat.


    The second major fear that interferes with performance is the fear of rejection. We learn this when our parents make their love conditional upon our behavior. If we do what pleases them, they give us love and approval. If we do something they don't like, they withdraw their love and approval, which we interpret as rejection.


    More than 99 percent of adults experience both these fears of failure and rejection. They are caught in the trap of feeling, "I can't," but "I have to," "I have to," but "I can't."
    What is to be done?

    What you can do to increase your self-esteem and self-confidence and overcome your fears:

    First, repeat the words, "I can do it! I can do it!" whenever you feel afraid for any reason.

    Second, continually think of yourself as a valuable and important person and remember that what doesn't destroy you makes you stronger. 

    18 Reasons for marriage failure - ( Saturday, April 12, 2008 )

    18 Reasons for marriage failure

    There are basically 18 reasons behind marriage/ dating failure.

    1. Sexual incompatibility (sometimes many things work “a merveille” beside that)

    2. Unrealistic expectations (lose 10 kilos in 2 months!)

    3. The inability to positively manage conflict (both are very jumpy and hot heads)

    4. Believing that having a lot in common is vital (wrong, difference complements)

    5. Lot of old emotional baggage (lot of unsaid, don’t let the sun set upon your anger)

    6. Unwillingness to compromise (lock themselves in positions not interests)

    7. Believing that the other person should change something… anything

    8. Lack of acceptance

    9. Low level of trust

    10. The need for control. Usually the ego is involved here.

    11. Poor communication skills (no listening, no talking)

    12. Lack of respect (familiarity kills)

    13. Lack of mutual agreement on common goals

    14. Inadequate intimacy (bathroom open, all allowed)

    15. Not supporting your partner's personal growth

    16. Low self esteem: Remember, Self esteem is our reputation with us!

    17. No laughter

    18. Emotional Blackmail

    3 steps to confidence-building - ( Saturday, March 22, 2008 )

    3 steps to confidence-building

    1. Be a front seater. Ever notice in meetings, class-rooms, and other kinds of assemblies - how the back seats fill up first?
    Sitting up front builds confidence. Practice it. From now on make it a rule to sit as close to the front

    2. Practice making eye contact. How a person uses his eyes tells us a lot about him. Instinctively, you ask yourself questions about the person who doesn't look you in the eyes. "What he trying to hide? What's he afraid of? Is he trying to put something over on me?
    Usually, failure to make eyes contact says one of two things. It may say, "I feel weak beside you. I feel inferior to you. I'm afraid of you." Or avoiding another person's eyes may say, "I feel guilty. I've done something or I've thought something that I don't want to know. I'm afraid if I let my eyes contact with yours, you'll see through me."
    You say nothing good about yourself when you avoid making eye contact. You say, "I'm afraid. I lack confidence." Conquer this fear by making yourself look the other person in the eyes.

    3. Walk 25 per cent faster.

    I.Q Doesn't really - 5 lines - ( Friday, February 01, 2008 )

    I.Q Doesn't really - 5 lines

    Character is ‘the’ criteria for success, it is about inter-personal communication, your ability to contain your emotions, to show courage when you should, practice integrity and especially getting along with all kinds of people...

    Even NASA does not hire employees with skyrocketing IQ percentages and who wouldn’t know to say “I can understand” or “how’s your family”!

    Few years ago in New York, a thousand men and women were selected at random and tested for I.Q. Between the one having the highest I.Q. in this sample and the one with the lowest, there was a difference of only two and a half times. But between the person earning the most, who by the way, was not the one with the highest I.Q. and the one earning the least, who was not the one with the lowest I.Q., there was a difference of 100 times in income.

    Work on your character, invest , in your personality and then in real estate

    Intelligent Feel - ( Monday, January 07, 2008 )

    Intelligent Feel

    Have you ever felt that you are intelligent in one area and less or not-at-all in others!

    According to studies conducted by Professors H. Garner of Harvard and C. Handy from UK , there are 10 kinds of intelligence and NOT only one

    1) VERBAL: It is your ability to speak, and your command of languages

    2) MATHEMATICAL: Your ability to use numbers skillfully (add, subtract, divide and multiply), read financial     statements..

    3) PHYSICAL: This is the kind of intelligence enjoyed by athletes.

    4) MUSICAL: It is your ability to use a musical instrument.

    5) VISUAL AND SPACIAL: It is your ability to see shapes, forms and patterns (engineers, architects...)

    6) INTERPERSONAL: This is the highest paid, it is your ability to communicate, negotiate and influence (top salespeople, politicians)

    7) INTRAPERSONAL: The extreme awareness of what you want or not, what you feel or don’t.

    8) ENTREPREUNARIAL: It is when you see and detect before the others new market opportunities.

    9) INTUITIVE: It is when you can sense the rightness and the wrongness of a situation and to judge accurately.

    10) ABSTRACT, CONCEPTUAL: This is what is called the Einstein kind of intelligence...

    Identify what intelligence is yours and enhance it....



    Alive and Kicking - ( Tuesday, January 01, 2008 )

    Alive and Kicking

    Optimists are right, so are pessimists, it is up to you to choose who you will be - H. Mackay

    It is easy to maintain a positive attitude when things are going well; the real challenge is to test your positivism when the world seems to be falling apart.

    We must resolve not to watch the news 10 times a day, but instead to go to one of our malls on a beautiful sunny afternoon, have a drink at night in one of our very-alive pubs, chat about sex, cars, clothing, everything but the uncertain situation…let’s go back to our old habits. Positivism is when we refuse to chew our negative emotions through associating with negative people who speak about Canada , unstable Lebanon , going to Dubai...  it is during these times that the real positive champions are able to rise above all of the negative vibes and push on, no matter what.

    A positive mental attitude takes courage, belief and an exceptional ability to put the negatives aside even though they seem to be assaulting you from every side.
    It requires the ability to focus on what you can do and not what you can't, where you are and not where you are not yet. Positivism is to stop criticizing this country, think about your next goal, plan and even your next car!

    Let’s go back to beautiful Beirut night life (ranked 10th in the world according to a US magazine)

    Before going to Greece or Varna, here's what you must do..... - ( Tuesday, January 01, 2008 )

    Before going to Greece or Varna, here's what you must do.....


    1. Clean completely your inbox (put in the draft folder what you cannot or do not want to delete)
    2. Send a collective mail to your peers saying "Gone drinking!"
    3. Leave piles of papers on your desk; it shows that you just left and are coming back soon (a clean desk is a sign of a sick min is nonsense...but this is the only exception during the year)
    4. Reactivate your "Strategic Alliance" inside your workplace, so you can know when you come back who has talked about you or back-bitten you!
    5. Coincide your vacation with your boss’s vacation; this way you make sure that he wouldn’t take any important decision while you’re snorkeling!

    Money is NOT Evil - ( Monday, May 01, 2006 )

    Money is NOT Evil

    All religious books state: "Love of money is evil" it doesn’t state "Money is the roots of evil"

    There are four D’s to financial independence

    The first D is Desire. It is not money that lies at the roots of evil, it is lack of money. Money is neither good nor bad, it is neutral.

    Money is linked to your peace of mind, desiring it is good so you can achieve financial freedom.

    Your desire to money must stop when you have enough money so you don’t worry about money all the time.

    The second D is Decision. You must decide now to break Parkinson Law, this law states that: your expenses rise to meet your income…you must break it…

    The third D is Determination: you must have a certain sum in your head that is financial independence in itself, stick to it like a postage stamp till you get that sum

    The fourth D is Discipline – The definition of self-discipline is to make yourself do what you should do, when you should do it, whether you feel like it or not.

    Begin saving, even 1% of your straight salary.
    Form good habits and become their slave.

    Business Faux Pas - ( Sunday, January 01, 2006 )

    Business Faux Pas

    1- Canceling an appointment the last minute (always badly seen).
    2- Handshake failure, your handshake tells a lot about you, especially when you don't handshake firmly  with a competitor (mistake!) .
    3- Poor eye contact: Eyes create trust and trust is the glue of relationships .
    4- Monopolizing the discussion, no one likes a know-it-all!
    5- During a business lunch, be brief when you read the menu
    6- The Wine's choice should always be the inviting person's choice
    7- Beware of messy platters (a tartar sauce stain would like very nice on your red tie!)
    8- Skip familiar sentences like "Bon appetit"! 9- Write always short bullet-points e mails.
    10- Not returning missed calls, a current problem here. Today's managers do return systemically all their missed calls (to say NO sometimes)
    11- Write always short bullet-points e mails

    Five Qualities of NONE - ( Sunday, January 01, 2006 )

    Five Qualities of NONE

    1 - Non-Followers don't trust Luck.

    They never hope for miracles, never pray for the Virgin Mary to make a product succeed, Luck for them is only when opportunity meets Preparation

    2 - Non-Followers never blame.

    They never blame Lebanon or Mehlis or anything else for their failures, they take complete responsibility, they say:

    “I am responsible for not meeting my yearly sales quotas”

    3 - Non-Followers never want to be happy but they want to be right.

    They don’t like their subordinates to tell them what they ‘like’ to hear but what they ‘should’ hear

    4 - Non-Followers practice Intellectual Honesty.

    5- Realism is a form of intellectual honesty. The realist insists upon seeing the world as it really is, not as he wishes to be. She or he refuses to engage in self-delusion. This is the hallmark of the Non-follower



    Trust your Subordinate - ( Tuesday, November 01, 2005 )

    Trust your Subordinate



    Leadership is the “ability to get followers”.

    You can begin experiencing Leadership when:

    You begin ‘trusting’ your subordinates and you tell them that you trust them

    Many studies have concluded that trust is the mutual bond of trust and respect that acts as the catalyst that creates high performance.

    Not only must you trust your subordinates, but even more important, they must trust you.

    In order to "get followers," your subordinates must have an absolute belief in your integrity.

    Integrity appears over and over as the most important leadership quality.

    Integrity for a Boss is when:

    1. When she or he under promises, over delivers.
    2. When she or he corrects consistently (not only on the most disliked-by-him employees).
    3. When she or he give immediate, specific recognition.
    4. When she or he sets good example (comes in the first and leaves last).
    5. When she or he corrects in private and approve in public.
    6. When she or he says sometimes “I was wrong” or I made a mistake”.
    7. When she or he delegates, and gives freedom to execute later on.

    Lao-Tse, the Chinese philosopher said:

    “A leader is a true leader when people barely know he exists … when his work is done, his aim fulfilled, they will say, “We did these ourselves”.





    Highly Creative People tend to be fluid - ( Monday, November 01, 2004 )

    Highly Creative People tend to be fluid

    Highly creative people tend to be fluid, flexible and adaptive minds.

    How highly creative people have easiness in saying:

    - I was wrong! This is the hallmark of a superior person
    - I made a mistake! This is ‘the’ sign of the mental maturity, personal strength and strong character
    - I changed my mind! If you say that, then you are a fully functioning person

    What about saying: I could be wrong, I often am!

    Follow the style of the most powerful CEOs, use these techniques




    Four Coaching Tips - ( Wednesday, September 01, 2004 )

    Four Coaching Tips

    Allow 38 seconds and read the following coaching tips:

    1 - Be selfish, so you become unselfish (says Abraham Lincoln)
    You cannot help the poor by becoming one of them.
    You cannot give what you don’t have

    2 - Avoid the ITUC (Intelligence trap of the unconscious incompetence): this is the case of the person who does not know, and she does not know that she does not know! Read books, attend seminars!

    3 - Force yourself to take a vacation: get off the treadmill. .

    4 - Reach and maintain your ideal weight: this is only biological guarantee to live more than 95 years (nota bene: you cannot gain weight from something you did not eat!!!).

    MISCEL - ( Saturday, May 01, 2004 )


    Do you think that a Realistic person is a Pessimistic person who doesn’t want to admit it?

    Do you know that?

    Optimists live longer than pessimists.

    It’s impossible to win a debate with a customer.

    Surprisingly, making lists of things to do is one of the few traits shared by successful people. A Harvard University study of one graduating class revealed that after 30 years, 3% of the graduating class had amassed 90% of the wealth. What habit did the super-successful have in common? They wrote their goals down. What’s on your list?

    Closer than you think. If you could drive your car straight up at freeway speed, you’d be in outer space in under an hour.

    By the year 2050, one in four people living in the United States will be Hispanic.

    The Levi-Strauss Company has sold well over a billion pairs of Dockers to date.

    On a cost per mile basis, it’s cheaper to operate a car than a ballpoint pen.

    Married men live longer than bachelors. (Or does it just seem longer?)

    Price is the fourth most important consideration in the average buying decision. A need for the product or service is the number one reason people buy. Point out the benefits and let them tell you why they need

    Readers and Leaders - ( Monday, March 01, 2004 )

    Readers and Leaders

    The most successful people are often those who continually invest in learning and growing their intellectual asset base. They have an adaptive mentality and are permanently open to new information and new approaches

    The biggest mistake that most people make: they come too early to the conclusion that "what they know in their field is all we need to know” (university graduates are the worse at that). They fall into what is called “the intelligence trap of the unconscious incompetence” (ITUI)

    Actually, these people do not know And they do not know that they do not know (isn't it terrible!). Bear in mind that you could be over with school but you can never be over with education.

    Some outstanding doctors, lawyers and businessmen were below average in university. However, they managed to become legends in real life. How ? They never stopped reading and learning!

    Get out of your Head - ( Monday, March 01, 2004 )

    Get out of your Head?

    Get out of your way (Once a week).

    - Take a different road to your office.

    - Drink something else than the regular Turkish

    - Wear a different perfume, even if you are used to ‘this one’ since 1978!

    - Say "Sabah el Kheir" instead of Bonjour.

    - Listen to a different radio station.

    - Try something new with your partner (!)

    - Take an impromptu massage.

    - Eat fat.

    - The level of complexity increases exponentially as the number of steps increases arithmetically.

    - It also declines exponentially as you eliminate steps.

    - Think about it!

    - Rise at 5.00 am (there is a world before 9.00 am).

    - Wear pajamas.

    - Watch a Karate movie (it’s been a long time ... heuh!).

    - Watch Grease (for the 6th time).

    - Decide to stop working suddenly and in the middle of the day.

    - Stop and speak for more than 2 minutes to an office boy.

    - Smile, you’re never fully dressed without a smile.

    - Don’t do anything for one hour; there is no sin in the pursuit of nothingness.

    - Pray for a different Saint.

    Pareto - ( Sunday, February 01, 2004 )


    The economist Pareto discovered the 80/20 rule decades ago. It applied to Economics only, but in fact it did also to lots of other things. For instance:

    - 80% of people do not care about your problems, 20% are happy that you've had them!

    - 80% of our revenues come from 20% of our clients

    - 80% of our sales are generated by 20% of our sales Reps

    - 80% of the market is handled (dominated) by 20% of the companies

    - 80% of the earth wealth is owned by 20% of the countries

    - 80% of the gorgeous girls date 20% of the boys

    - 80% of the readers of my newsletter constitute 200% of my self-esteem (That is the only exception!)

    12 Tips for 12 Months - ( Monday, December 01, 2003 )

    12 tips for 12 Months

    12 resolutions for 2006.

    1 - Over the use the two most powerful words “ Thank You”

    2 - Don’t judge people by their relatives

    3 - When you say “I am sorry” look the person in the eye

    4 - It is stressful NOT to make duplicate keys

    5 - Start early, there is a world before 9.00 am

    6 - Never laugh at anyone’s dreams. People who don’t have dreams don’t have much!

    7 - Resist the temptation of criticism

    8 - Don’t discuss politics especially with close people, because you will never convince them, nor they will

    9 - Eliminate call waiting option

    10 - Attack problems not persons

    11 - Don’t forget that sex makes the world go round, have some regularly (safe sex!)

    12 - Talk slowly but think quickly

    The Three Major Medicines - ( Saturday, November 01, 2003 )

    The Three Major Medicines



    These are the three major medicines against big time wasters in Sales:

    1 - Develop your intuition.

    According to a study conducted at Harvard University, intuition is still the number one sense for taking 'appropriate' decisions. Develop your intuitive abilities so you can read a time waster when it is telling you: "It won't work". (it is your professional sex sense)

    2 - Know when to stop.

    90% of all sales happen after the 5th or the 6th follow-up visit (only 10% of salespeople do 5 to 6 follow-ups!), so if after the 7th, the prospect is still stalling, postponing, putting of his decision, ..., then it is time to STOP

    3 - Give a way out.

    Your prospects will love you for it and will give you (their) business.





    Meyer's Law - ( Monday, September 01, 2003 )

    Have you heard about Meyer’s LAW?

    The Meyer’s Law simply states that it is a simple task to make things complex, but a complex task to make them simple.

    If you apply the Law of Complexity and time management discipline to your work, you will simplify your life, increase your output and enjoy your working hours more.

    The Law of Complexity says that the level of complexity of any task is equal to the square of the number of different steps inside the task..



    EINSTEIN was in Sales - ( Sunday, June 01, 2003 )

    EINSTEIN was in Sales

    Einstein was a management NOT in Physics!

    You may think that Einstein famous formula E=mc2 is only about physics, whereas it was a subliminal message to managers and CEO’s.

    Even more than 5 decades after his death, a lot of managers didn’t get it.. Well, I can tell you that your employees ARE the business, not the products neither the furniture.
    If your employees or subordinates are “happy” this is when productivity increases.

    Enthusiasm = Mission x (Cash & Congratulations)

    Here is how it functions:

    Give your employees with a worthy goal, a sense of mission
    Give your employees decent cash
    Give your employees recognition ( a tap on the shoulder from time to time!)

    They will give you their best.
    They will give you their hearts.
    They will be Enthusiastic

    51% of all business transactions are based on Enthusiasm.

    Feed your employee with cash for life basic issues, then feed his spirit with recognition which doesn’t cost you a penny.

    And remember that the worst bankrupt in the world is a person who has last his Enthusiasm.

    Unsatisfied Customers - ( Thursday, May 01, 2003 )

    Unsatisfied customers

    Your unsatisfied clients are your most valuable lesson – Bill Gates.

    What is to be done when a client goes south? (i.e. when a client of yours goes to your competitor).

    First : You ask yourself: WHAT DID I LEARN? Second: You do nothing (too late sugar!)

    Remember it costs five times more to keep a customer than to acquire a new one.
    Research indicates that 71% of customers, who leave their current suppliers, do NOT leave them because of prices, bad products or bad marketing but because of:


    Golden formula:

    Treat every customer as he was the first and the last you will ever get.

    Listening - ( Tuesday, April 01, 2003 )


    Character is ‘the’ criteria for success, it is about inter-personal communication, your ability to contain your emotions, to show courage when you should, practice integrity and especially getting along with all kinds of people...

    Even NASA does not hire employees with skyrocketing IQ percentages and who wouldn’t know to say “I can understand” or “how’s your family”!

    Few years ago in New York, a thousand men and women were selected at random and tested for I.Q. Between the one having the highest I.Q. in this sample and the one with the lowest, there was a difference of only two and a half times. But between the person earning the most, who by the way, was not the one with the highest I.Q. and the one earning the least, who was not the one with the lowest I.Q., there was a difference of 100 times in income.

    Work on your character, invest , in your personality and then in real estate

    The Rubber Emotions - ( Saturday, February 01, 2003 )

    The Rubber Emotions



    The most important thing in life is NOT to stop questioning - Albert Einstein)

    90% of our problems in life are rooted in negative emotions.

    Destructive emotions could cause us more grief and heartache than any other physical problem

    Negative emotions can be unlearned. We are NOT born with them.

    Have you ever seen a negative baby?!

    More than 54 Negative emotions have been identified, like doubt, fear, jealousy, anger, envy, etc.

    First, begin closed-ended questions with verbs. Whenever you want the customer to be more specific or to take a definite stand on your product or service.

    The number 1 negative emotion is still destructive criticism; more damage has been caused by destructive criticism than by all the wars in history.

    The difference is that wars kill the physical body while destructive criticism destroys the inner person and leaves the body walking around.

    The number 2 negative emotion is discussing politics and/or religion with close people.... it is pure negativism, because they will never convince you, nor will you convince them.

    That was only two!




    Lying to your Boss - ( Friday, November 01, 2002 )

    Lying to your Boss

    One day you will lie to your Boss, so you’d better prepare it!

    Your superior is asking you for an explanation about your lateness in submitting a file:

    1- Use a basic ‘alibi’ just to get additional time and avoid laborious technical excuses and that you may be forced to contradict yourself few days later:

             • Problem in my computer, family slight situation.

    2- Choose the adequate timing to speak to him.

             • Usually it is in the afternoon, before he leaves, before the week end or a vacation, chances are he accepts willingly.

    3- Look him in the eyes.

             • A liar uncovers himself with his evasive eye contact!

    4- Keep your statement brief.

             • If you repeat yourself, you will be giving him the chance to doubt your words.

    5- Sink your ‘lie’

             • While discussing bigger issues in a meeting, insert it!

    Customers have two fears - ( Friday, November 01, 2002 )

    Customers have two fears

    People HATE to be sold but they LOVE to buy.

    Customers have 2 fears:


    Customers may like to buy, but they don't like to be sold. They are afraid of making a mistake. They are afraid of paying too much and finding cheaper somewhere else.


    They are afraid of being criticized by others for making the wrong buying decision. This fear of failure, of making a mistake in buying a product, is the major reason why people object, hesitate and procrastinate on the buying decision.

    Sales Rep have 2 fears:


    1/3 of the Sales Reps around the globe go into the selling profession, 1/3 stay and 1/3 leave.
    Those who leave ( 1/3) never do it because of bad salaries, bad products or services, but mainly because of rejection by customers.
    Golden rule of rejection: Never take it personally; clients reject what you represent, not YOU.


    Get used to it, you will be deceived many times (this is our profession).
    Thank God, the sales career is difficult, if not we would have found millions working in this field!

    Closed Questions - ( Sunday, September 01, 2002 )

    Closed Questions

    The most important thing in life is NOT to stop questioning - Albert Einstein)



    Closed-ended questions allow you to get definite answers and move toward closing the sale. Closed ended questions start with verbs, such as "Are," "Will," "Is," "Have," "Did,"
    You use this question when you want to begin narrowing the conversation and getting specific answers that lead you to a conclusion or a commitment.


    You can use closed ended questions to get more specific answers. "Will you be making a decision within the next two months?"
    "Are you considering changing your suppliers for this product?"

    Here are two things you can do immediately to put these ideas into action:

    First, begin closed-ended questions with verbs. Whenever you want the customer to be more specific or to take a definite stand on your product or service.

    Second, ask closed-ended questions in a warm, friendly, curious tone of voice. Always be courteous, caring and concerned.

    Never use pressure or manipulation

    Luck - ( Thursday, August 01, 2002 )


    Are you preparing to be lucky?

    In my opinion, luck is preparation meeting opportunity.

    I have known PhD' holders who struggle financially and high school drop-outs who have become millionaires.

    So what does matter? Five things.

    - I believe in education and learning.
    - I believe in hard work (the harder you work the luckier you get)
    - I believe in persistence against all odds.
    - I believe in faith in GOD.
    - But, I also believe that luck comes to people who think of it.

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